Meet Frank M. White

I make businesses money through placing the right advertising in the right places. After a storied career in Promotions, I took the opportunity to join Sales in 2007. I stepped into management briefly and realized I’d flatly rather help businesses grow and be on the streets. Viewers and listeners have heard me all across the country as a station voice. Some saw me as a News Anchor and a Weather Man. I’ve produced 30 Minute programs and countless :30 spots. I’ve bought all breeds of media and take pleasure in serving as a consultant for many of my clients.

 

Frank M. White’s Experience

Sr. Account Specialist

WZDX FOX, MeTV, WAMY myNetwork TV Huntsville, AL
Nexstar Broadcasting Group Inc.

September 2016 – Present

Local Sales Manager

WZDX FOX, MeTV, WAMY myNetwork TV Huntsville, AL
Nexstar Broadcasting Group Inc.

January 2016 – August 2016

Account Specialist / FOX Station Voice

WZDX FOX54 WAMY my8 and MeTV Huntsville, AL
Grant Communications

October 2007 – December 2015

• Transitioned to sales with NO LIST- Over 1 Million in Billing in First 2 Years
• Consistently Led Local Direct Sales
• Specialized in New Business Development
• Inventory Maximization- Monetized things that have never been sold!
• Developed and marketed products that beat DVR viewing to reach potential customers
• Devised a plan for Closed Captioning a Live-to-tape 30 Minute show using 3 companies simultaneously

 

Creative Services Director

WZDX FOX54 WAMY my8 and MeTV Huntsville, AL
Grant Communications

April 2005 – October 2007  Huntsville, Alabama Area

• Executive Producer, Producer, Talent, Announcer “Bama Loves Bo”- 30 Minute documentary on American Idol Runner-up, Bo Bice- Won the time period in Huntsville- Also aired on Grant stations in Roanoke, VA., Davenport, IA and LaCrosse, WI
• Executive Producer, Producer, Talent, Announcer “Bama Loves Bo: 1 Year Later”- 30 Minute follow-up documentary on Bice